{"id":11422,"date":"2025-10-22T13:27:03","date_gmt":"2025-10-22T11:27:03","guid":{"rendered":"https:\/\/www.sinonim.hr\/?p=11422"},"modified":"2025-10-30T16:55:55","modified_gmt":"2025-10-30T14:55:55","slug":"how-we-survived-early-chaos-interview","status":"publish","type":"post","link":"https:\/\/www.sinonim.hr\/de\/how-we-survived-early-chaos-interview\/","title":{"rendered":"\u201cWe All Did Everything\u201d: Sini\u0161a on How We Survived the Early Chaos"},"content":{"rendered":"

Do you remember those early days when, full of enthusiasm but short on a plan, you jumped into a business adventure? Every successful story has its chapter of chaos... Days when coffee was your only fuel, and the \u201cplan for tomorrow\u201d was pure science fiction.<\/p>\n\n\n\n

How does a functioning, Swiss-watch-like system emerge from such creative disorder? To find out, we went behind the scenes and spoke with Sini\u0161a, one of the founders of Sinonim<\/a>. His story is a candid reminder that the road to success often starts with the sentence: \u201cI have no idea how we\u2019re going to pull this off, but we will.\u201d<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"Sinonim's
Sinonim's COO Sini\u0161a<\/em><\/figcaption><\/figure>\n\n\n\n
<\/div>\n\n\n\n

The Romantic Days of Chaos (and Anxiety)<\/strong><\/h2>\n\n\n\n

When asked what the very beginning of Sinonim looked like, Sini\u0161a laughs. There were no directors, no team leaders, no clearly defined roles. There were just a pile of work and a team willing to do anything.<\/strong><\/p>\n\n\n\n

\u201cAt the very beginning, we did everything that needed to be done,\u201d he recalls. \u201cPersonally, I handled everything from communicating with clients and translators, designing the website, setting up the entire business, to actually translating myself.\u201d<\/p>\n\n\n\n

That, he says, was the romantic side of the story; every day was new and exciting, full of challenges they had never faced before. But the romance had another side. \u201cThere was also a lot of uncertainty, difficulties and much more stress.\u201d The biggest challenge was figuring out what exactly they were doing, what the goal was, and how on earth to reach it.<\/p>\n\n\n\n

The Turning Point: When You Decide to Build Your Own Tool<\/strong><\/h2>\n\n\n\n

Order gradually began to emerge from the chaos, but not by accident. The transition to a structured business happened the moment we realized we needed a tool that didn\u2019t exist on the market, a tool tailored to our needs.<\/p>\n\n\n\n

\u201cThe biggest digital change was developing our own software to manage nearly every aspect of our business, from projects, offers and invoices to CRM<\/a>,\u201d Sini\u0161a emphasizes. This step, he says, \u201cimmeasurably sped up and improved all our processes.\u201d<\/p>\n\n\n\n

While grappling with market demands and new technologies like machine translation, we realized a crucial truth: the only aspect we can fully control is our internal organization. That\u2019s where we invested the most effort.<\/p>\n\n\n\n

Sinonim\u2019s Formula: 4 Steps to Stress-Free Translation<\/strong><\/h2>\n\n\n\n

Today, the early chaos is just a fond memory. Every project, from the smallest to the largest, goes through a process shaped by years of learning (and plenty of mistakes). In short, it looks like this:<\/p>\n\n\n\n

<\/div>\n\n\n\n
Inquiry<\/mark><\/strong><\/td>Everything starts when you reach out. At this stage, we want to hear all about your project \u2013 you send us the document and tell us your desired deadlines and any specific requirements. The better we understand your needs, the smoother the process will be.<\/td><\/tr>
Offer<\/mark><\/strong><\/td>Based on a detailed analysis of the text, we send you a non-binding offer as quickly as possible. Once you accept and say \u201cyes,\u201d your project officially moves into execution.<\/td><\/tr>
Translation<\/mark><\/strong><\/td>After your confirmation, the project manager takes over. This is where our internal magic happens. Translations are not assigned randomly. Our project manager carefully selects a translator from our database of experts who specializes in your document\u2019s field. This approach ensures that the translation is not only linguistically accurate but also terminologically flawless. After translation, the text is reviewed by another pair of professional eyes for proofreading and final check, because quality always comes first.<\/td><\/tr>
Delivery of Translation<\/mark><\/strong><\/td>Once the translation has passed all our checks, it is delivered. The final polished version is sent via email, and for certified translations or as agreed, a physical copy is mailed to your address. Fast, efficient and stress-free.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
<\/div>\n\n\n\n

\u201cThis system,\u201d explains Sini\u0161a, \u201cbrings peace of mind to everyone.\u201d The client has a single contact for everything, and our team knows exactly who is responsible for what, allowing everyone to be the best at their part of the job.<\/strong><\/p>\n\n\n\n

The Future? Automation, But With a Human Touch<\/strong><\/h2>\n\n\n\n

Looking back, Sini\u0161a says it\u2019s hard to pinpoint just one key step \u2013 from the first website, to moving into a \u201creal\u201d office, to our own software \u2013 each stage brought Sinonim to where it is today. And the future?<\/p>\n\n\n\n

\u201cI think there will be a lot of automation,\u201d he predicts. But he immediately adds the crucial point: \u201cTools like AI and machine translation can help and speed up the process, but they can\u2019t replace humans. Why? Because they don\u2019t have a sense of language and context.\u201d<\/p>\n\n\n\n

His vision is clear: the future is a combination of technology that speeds things up and a \u201chuman touch that guarantees quality.\u201d This lesson was learned back in the days of early chaos \u2013 at the end of the day, it all comes down to people.<\/p>\n\n\n\n\n\n\n\n

\n\n\n\n

We know that in business, every step matters. That\u2019s why we\u2019ve built a process that guarantees quality and reliability. Do you have a translation or localization project that requires a professional and structured approach? Get in touch, and let's find the best solution for you.<\/mark><\/strong><\/p>\n\n\n\n

<\/div>\n\n\n\n
\n
LET'S START YOUR PROJECT<\/strong><\/a><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

Do you remember those early days when, full of enthusiasm but short on a plan, you jumped into a business adventure? Every successful story has its chapter of chaos... Days when coffee was your only fuel, and the \u201cplan for tomorrow\u201d was pure science fiction. How does a functioning, Swiss-watch-like system emerge from such creative […]<\/p>","protected":false},"author":26,"featured_media":11438,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[1010],"tags":[1490,1495,1492,1494,1496,1493,32,1491,74],"yoast_head":"\n\u201cWe All Did Everything\u201d: Sini\u0161a on How We Survived the Early Chaos | Agencija Sinonim | Prijevodi | Digitalni marketing<\/title>\n<meta name=\"description\" content=\"How do you survive early startup chaos? Sinonim's COO Sini\u0161a shares an honest story. See how that chaos built the stress-free process clients get today.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sinonim.hr\/de\/how-we-survived-early-chaos-interview\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u201cWe All Did Everything\u201d: Sini\u0161a on How We Survived the Early Chaos | Agencija Sinonim | Prijevodi | Digitalni marketing\" \/>\n<meta property=\"og:description\" content=\"How do you survive early startup chaos? Sinonim's COO Sini\u0161a shares an honest story. See how that chaos built the stress-free process clients get today.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sinonim.hr\/de\/how-we-survived-early-chaos-interview\/\" \/>\n<meta property=\"og:site_name\" content=\"Agencija Sinonim | Prijevodi | Digitalni marketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sinonimprijevodi\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-22T11:27:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-30T14:55:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sinonim.hr\/wp-content\/uploads\/2025\/10\/20251030-Cover-FB-ENG.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"sinonim\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"sinonim\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sinonim.hr\/how-we-survived-early-chaos-interview\/\",\"url\":\"https:\/\/www.sinonim.hr\/how-we-survived-early-chaos-interview\/\",\"name\":\"\u201cWe All Did Everything\u201d: Sini\u0161a on How We Survived the Early Chaos | Agencija Sinonim | Prijevodi | Digitalni marketing\",\"isPartOf\":{\"@id\":\"https:\/\/www.sinonim.hr\/de\/#website\"},\"datePublished\":\"2025-10-22T11:27:03+00:00\",\"dateModified\":\"2025-10-30T14:55:55+00:00\",\"author\":{\"@id\":\"https:\/\/www.sinonim.hr\/de\/#\/schema\/person\/4eff8b1bf7b6a47f210c355e5c113330\"},\"description\":\"How do you survive early startup chaos? Sinonim's COO Sini\u0161a shares an honest story. See how that chaos built the stress-free process clients get today.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sinonim.hr\/how-we-survived-early-chaos-interview\/#breadcrumb\"},\"inLanguage\":\"de-DE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sinonim.hr\/how-we-survived-early-chaos-interview\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sinonim.hr\/how-we-survived-early-chaos-interview\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.sinonim.hr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u201cWe All Did Everything\u201d: Sini\u0161a on How We Survived the Early Chaos\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sinonim.hr\/de\/#website\",\"url\":\"https:\/\/www.sinonim.hr\/de\/\",\"name\":\"Agencija Sinonim | Prijevodi | Digitalni marketing\",\"description\":\"Prijevod u duhu jezika\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sinonim.hr\/de\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"de-DE\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.sinonim.hr\/de\/#\/schema\/person\/4eff8b1bf7b6a47f210c355e5c113330\",\"name\":\"sinonim\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\/\/www.sinonim.hr\/de\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/a25c70dc3f54cf215751166ec6b52208?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/a25c70dc3f54cf215751166ec6b52208?s=96&d=mm&r=g\",\"caption\":\"sinonim\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u201cWe All Did Everything\u201d: Sini\u0161a on How We Survived the Early Chaos | Agencija Sinonim | Prijevodi | Digitalni marketing","description":"How do you survive early startup chaos? Sinonim's COO Sini\u0161a shares an honest story. See how that chaos built the stress-free process clients get today.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sinonim.hr\/de\/how-we-survived-early-chaos-interview\/","og_locale":"de_DE","og_type":"article","og_title":"\u201cWe All Did Everything\u201d: Sini\u0161a on How We Survived the Early Chaos | Agencija Sinonim | Prijevodi | Digitalni marketing","og_description":"How do you survive early startup chaos? Sinonim's COO Sini\u0161a shares an honest story. See how that chaos built the stress-free process clients get today.","og_url":"https:\/\/www.sinonim.hr\/de\/how-we-survived-early-chaos-interview\/","og_site_name":"Agencija Sinonim | Prijevodi | Digitalni marketing","article_publisher":"https:\/\/www.facebook.com\/sinonimprijevodi\/","article_published_time":"2025-10-22T11:27:03+00:00","article_modified_time":"2025-10-30T14:55:55+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/www.sinonim.hr\/wp-content\/uploads\/2025\/10\/20251030-Cover-FB-ENG.png","type":"image\/png"}],"author":"sinonim","twitter_card":"summary_large_image","twitter_misc":{"Verfasst von":"sinonim","Gesch\u00e4tzte Lesezeit":"4 Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.sinonim.hr\/how-we-survived-early-chaos-interview\/","url":"https:\/\/www.sinonim.hr\/how-we-survived-early-chaos-interview\/","name":"\u201cWe All Did Everything\u201d: Sini\u0161a on How We Survived the Early Chaos | Agencija Sinonim | Prijevodi | Digitalni marketing","isPartOf":{"@id":"https:\/\/www.sinonim.hr\/de\/#website"},"datePublished":"2025-10-22T11:27:03+00:00","dateModified":"2025-10-30T14:55:55+00:00","author":{"@id":"https:\/\/www.sinonim.hr\/de\/#\/schema\/person\/4eff8b1bf7b6a47f210c355e5c113330"},"description":"How do you survive early startup chaos? Sinonim's COO Sini\u0161a shares an honest story. See how that chaos built the stress-free process clients get today.","breadcrumb":{"@id":"https:\/\/www.sinonim.hr\/how-we-survived-early-chaos-interview\/#breadcrumb"},"inLanguage":"de-DE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sinonim.hr\/how-we-survived-early-chaos-interview\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.sinonim.hr\/how-we-survived-early-chaos-interview\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.sinonim.hr\/"},{"@type":"ListItem","position":2,"name":"\u201cWe All Did Everything\u201d: Sini\u0161a on How We Survived the Early Chaos"}]},{"@type":"WebSite","@id":"https:\/\/www.sinonim.hr\/de\/#website","url":"https:\/\/www.sinonim.hr\/de\/","name":"Agencija Sinonim | Prijevodi | Digitalni marketing","description":"Prijevod u duhu jezika","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sinonim.hr\/de\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"de-DE"},{"@type":"Person","@id":"https:\/\/www.sinonim.hr\/de\/#\/schema\/person\/4eff8b1bf7b6a47f210c355e5c113330","name":"sinonim","image":{"@type":"ImageObject","inLanguage":"de-DE","@id":"https:\/\/www.sinonim.hr\/de\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/a25c70dc3f54cf215751166ec6b52208?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a25c70dc3f54cf215751166ec6b52208?s=96&d=mm&r=g","caption":"sinonim"}}]}},"_links":{"self":[{"href":"https:\/\/www.sinonim.hr\/de\/wp-json\/wp\/v2\/posts\/11422"}],"collection":[{"href":"https:\/\/www.sinonim.hr\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sinonim.hr\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sinonim.hr\/de\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sinonim.hr\/de\/wp-json\/wp\/v2\/comments?post=11422"}],"version-history":[{"count":5,"href":"https:\/\/www.sinonim.hr\/de\/wp-json\/wp\/v2\/posts\/11422\/revisions"}],"predecessor-version":[{"id":11452,"href":"https:\/\/www.sinonim.hr\/de\/wp-json\/wp\/v2\/posts\/11422\/revisions\/11452"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sinonim.hr\/de\/wp-json\/wp\/v2\/media\/11438"}],"wp:attachment":[{"href":"https:\/\/www.sinonim.hr\/de\/wp-json\/wp\/v2\/media?parent=11422"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sinonim.hr\/de\/wp-json\/wp\/v2\/categories?post=11422"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sinonim.hr\/de\/wp-json\/wp\/v2\/tags?post=11422"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}